

Language builds community, creates communication and forms the bridge between two cultures.
SEED creates a comfortable place for English learners to embrace a new culture and helps solve their transitions from the root level in order to achieve success in mainstream society and social communication.
Seed Organization
Branding
BRAND TARGET
PARTICIPANTS
VOLUNTEERS


DARE TO DO.
DARE TO SAY.
DARE TO DREAM.
DARE TO SEED.
BRAND SLOGEN
BRAND LOGO



LOGO TYPE

LOGO LOCKUP & CLEAR ZONE

bLACK MONOCHROME
GREYSCALE


lOGO IN PRIMARY COLOR
BRAND COLOR


lOGO ANIMATION
pRIMARY BRAND TYPE
SECONDARY BRAND TYPE


brand mood
brand spirit


photo treatment

bag for participants



banner


InterviewEES


Erica
Grade now: 12th Grader
The year came to the US: 2013
Grade came: 8th grade
Grade now: College
The year came to the US: 2015
Grade came: 11th grade


Gavin Wong
Grade now: work
The year came to the US: 2007
Grade came: 12th grade
Chengqian Li
Grade now: College
The year came to the US: 2012
Grade came: 9th grade

Tony
Grade now: work
The year came to the US: 2003
Grade came: 6th grade
Interview QUESTIONS
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What is your name?
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When did you come to California? How old were you?
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How many years?
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What grade are you in right now? How old are you right now?
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How was it like when you first step out from the LAX?
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Is here look where looks like you imagine in your head before you came here?
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Did you miss your friends from your home country?
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Do you have every good friend here who speaks native English?
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What does it feel like to be new here?
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How does your teacher pronounce your name? Say it.
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Did they pronounce correctly? Do they remember your name? Enjoy? Like it?
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What does it feel like to be new at school?
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How was your 1st of school? Happy? Sad? Scary? Crazy? Shy? Stress? Pressure? Worried? Nervous? Exciting? Excited? Embarrassed? No friend?
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Did you face some difficulty at school? What are those? Could you tell me a story?
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Was someone helps at the 1st day of school?
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Did you in the ELD program? For how many years?
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Do you think the ELD program is useful? Help you to study English faster or slower? Make America friend faster or slower?
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What do you do after school? Go home? Alone? Parents at home with you?
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Do you hang out with English Speaker at the weekend? Why?
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Does native English speaker come up to talk to you initiatively? Or you get in touch with them first? Do you feel like, they love to talk to you?
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Do they love to make friends with you?
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Do you have English Speaker friends beyond classmates? Don't you like them? Or they don’t play with you?
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Do you want to hang out with them? Is there a chance? Or there is not a big chance to hang out with them?
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What would you do, If you are native English Speaker? How would you help ELD students? Make friends with them? Talk to them?
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